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Service Design
Masterclasses Series

Professional Accreditation Course

Strengthen your core skills, expand your capabilities, and earn Professional Accreditation from the Service Design Network Academy

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What you'll learn

An 8-week, 8-module, online accreditation course relevant for established service designers looking to widen their horizons, advance their careers and increase their impact

WEEK 1

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Strategy and Value Creation

WEEK 5

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Designing Ventures: Innovation
and Start-ups

WEEK 2

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Mastering Creative

Facilitation

WEEK 6

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Prototyping and Successful Implementation

WEEK 3

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Designing Services with AI

WEEK 7

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 Leading Teams and Organizational Change

WEEK 4

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Systems Thinking and Designing for Sustainability

WEEK 8

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Pitching, Selling and Getting Buy-In

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Gain industry-recognized accreditation

Participants who successfully complete the course are eligible to receive a 2-year SDN Professional Accreditation, a value of €1,800.

Professional Accreditation is part of the SDN's Accreditation program, which recognizes the achievements of service designers and is the only accreditation program of its type.

Practitioner accreditation is our entry level of accreditation, and suits those starting their service design career. Interested in securing this accreditation? Visit our Courses page to find the next time our 'Service Design Practitioner Curriculum' is held.

of learning, plus a kick-off session and graduation ceremony

of lectures from experts in the world of service design

of self-study, comprised of curated supplemental materials

of work on assignments, for which you'll receive personal feedback

Meet the trainers

Course dates

First edition (late 2024)

Course begins: Friday 20 September

Module 1: 23 Sep - 27 Sep

Module 2: 7 Oct - 11 Oct

Module 3: 14 Oct - 18 Oct

Module 4: 21 Oct - 25 Oct

Module 5: 28 Oct - 1 Nov

Module 6: 4 Nov - 8 Nov

Module 7: 11 Nov - 15 Nov

Module 8: 18 Nov - 22 Nov

Closing and graduation ceremony: Tuesday 26 November

Second edition (early 2025)

Course begins: Friday 14 February 2025

Closing and graduation ceremony: Tuesday 15 April 2025

(dates are provisional)

Click here to join our mailing list and be notified when the second edition of the course opens for registration

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Why join this course?

A series of Masterclasses designed around you

01

A modular approach

Each module provides an in-depth introduction to a theme that should be a core component of a professional service designer's skill-set. Interactive, live online lectures are supplemented by self-study material (e.g. articles, case studies and presentations). You'll also apply your learning hands-on with an assignment, and receive trainer feedback.

02

Taught by experts

The Masterclasses series brings together experienced subject matter experts, with a consistent lead trainer who is present throughout the course. Most have achieved Master Accreditation from the SDN and bring a wealth of training and career experience. Short lectures by guest experts further enhance the course content.

03

Value for money

The course format exposes you to lectures, self-study and assignment work, yet can still fit in alongside your day-to-day work. Professional Accreditation (a value of €1,800) and a two-year SDN membership (a value of €360) are included in the course fee. All of this from the SDN, a non-profit established in 2004 which supports the global service design community.

04

Individual learning, supported by a community

Course participants follow live online lectures, and then engage with supporting content and assignments at their pace within each module. Additionally, a Slack workspace supports communications between trainers and participants, and amongst participants themselves.

Course fees and registration

Includes:

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SDN Professional Accreditation (A value of up to €1,800!)

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Two-year Professional SDN membership (A value of up to €360!)

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Participation in all lectures and collaboration sessions

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Interaction with course participants, trainers and guest experts

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All course content, supplemental learning material and assignments

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Course completion certificate

SDN Members

€2,990 Early Bird (until 5 August)

€3,340 Normal price

Non-SDN Members

€3,190 Early Bird (until 5 August)

€3,490 Normal price

Early Bird
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Limited spaces available!

Country income-indexed pricing applies to this and all SDN Academy courses. Eligible participants (based on their country of residence) qualify for discounts. A limited number of seats are available per cohort. To determine if you qualify to apply, read our FAQ at the bottom of this page.

World-class learning resources

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Each module contains engaging, in-depth content from the trainer's experience and subject matter expertise, backed up with the resources of the Service Design Network:

Still deciding if this course is right for you?