TRAINERS

Laurence Body

Service Design Master

X+M Experience Management

Paris, France

Laurence, expert en expérience client et conception de services innovants. Co auteur de l’Expérience Client et première française à être accréditée Master Trainer en design de service.

Jesse Grimes

Service Design Master

Kolmiot

Amsterdam, the Netherlands

With 11+ years experience, Jesse has a long track record as a service designer, coach and trainer. He is Senior Vice President of the SDN.

Boris Jockin

Invited Trainer

Koos Service Design

Amsterdam, the Netherlands

Boris Jockin is one of Koos' most seasoned service design trainers.

Adam Lawrence

Service Design Master

IE Business School

Nürnberg, Germany

Service Design & Customer Experience Expert and co-initiator of the world’s largest service design event ‘Global Service Jam’.

Milla Makinen

Service Design Master

Change Designer, Changeagenta

Helsinki, Finland

Milla Mäkinen has 15 years of experience in creating social change around the globe. In the past few years she has specialized in the use of service design framework as a tool for social change.

Hormazd Mistry

Invited Trainer

Sarosh Consulting

Mumbai, India

Hormazd Mistry, ATD Master Trainer™, is the founder & CEO of Sarosh Consulting and the India Partner for ROI Institute, Inc.

Fiona Myles

Invited Trainer

Kin and Royal College of Art

London, United Kingdom

Fiona has over 20 years of experience as a brand strategist, design thinker and lecturer.

Patti P. Phillips, Ph.D.

Invited Trainer

ROI Institute

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Patti P. Phillips, Ph.D. CPLP is the CEO of ROI Institute, Inc., the leading source of ROI competency building, implementation support, networking, and research.

Roman Schoeneboom

Service Design Master

Credit Suisse

Zurich, Switzerland

Roman Schoeneboom is a designer, educator and avid drummer with 8 years experience working at Credit Suisse in Zurich.

Olga Strelnyk

Service Design Professional

Vzletit

Odesa, Ukraine

Olga Strelnyk is a business expert with over 15 years expirience in strategic marketing and operation business, owner in business bureau Vzletit.

Dr Tina Weisser

Service Design Master

FeedYourMind

Munich, Germany

Tina Weisser advises and supports companies as an innovation and organizational consultant. She is a certified Service Design Master Trainer (SDN).

Kateryna Zaiko

Service Design Professional

Symphony Solutions

Lviv, Ukraine

Kateryna Zaikos current position is Head of Design at Symphony Solution. Together with Oleg Koss she founded 2nd team at the SDN Ukraine.

Neil Collman

Service Design Master

Nile

Edinburgh, United Kingdom

Neil is Practice Director at UK strategic design company Nile, where he leads design teams and develops new methods and offerings. Neil is an Acc. Master Trainer at SDN.

Cathy Huang

Invited Trainer

CBi China Bridge

Shanghai, China

Cathy founded CBi China Bridge in 2003, the first insight-based innovation consulting firm in China. She is an invited Trainer at the SDN Academy.

Cedric Kamp

Service Design Professional

Knightmoves

Ghent, Belgium

Cedric Kamp is a Service & Strategic Designer at Knight Moves and an SDN acc. Service Design Professional.

Tim Macarthur

Service Design Master

Novartis

Dublin, Ireland

Tim Macarthur is a Service Designer at Novartis and Lead of the Service Design Network Chapter in Ireland. Also he is an Acc. Master Trainer at the SDN.

Mauricio Manhaes

Service Design Master

SCAD

Savannah

Maurício Manhães is a Professor of Service Design at the Savannah College of Art and Design (Georgia, U.S.) and an Associate Design Researcher at Livework.

Dr Teemu Moilanen

Service Design Professional

Haaga-Helia University

Helsinki, Finland

Dr. Teemu Moilanen is a service development enthusiasts with 20 years of experience as an consultant and PhD in Service Branding and an Acc. Trainer at the SDN.

Anna-Sophie Oertzen

Service Design Professional

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Cologne, Germany

Anna-Sophie Oertzen is a co-creation enthusiast, exploring innovative ways to design and deliver user-centric and profitable services.

Jules Prick

Invited Trainer

Koos Service Design

Amsterdam, the Netherlands

Jules is a partner at Koos and has more than 10 years of experience in user centered innovation and customer experience design.

Diane Shen

Service Design Professional

Business Models Inc Taiwan

Taipei, Taiwan

Diane Shen is Creative Director who co-manages Business Models Inc Taipei office, a global strategy design agency and an Acc. Trainer at the SDN.

Stina Vanhoof

Service Design Professional

Knightmoves

Ghent, Belgium

Stina is a managing partner at Knight Moves, accredited Service Design trainer of the SDN and representative of the Belgian SDN Chapter.

Dr Anna Whicher

Service Design Master

PDR / Cardiff Metropolitan University

Cardiff, UK

I am passionate about developing, implementing and evaluating public policies and services using design methods.

Victor M. Gonzalez

Service Design Master

Sperientia

Ciudad de Mexico, Mexico

Victor is a consultant serving companies & individuals in Mexico & Latin America who aim to implement a human-centered approach for the innovation of digital products and services.

Riina Iloranta

Service Design Master

Haaga-Helia University

Helsinki, Finland

Riina Iloranta works as a Lecturer of Experience Economy at Haaga-Helia University of Applied Sciences.

Linda Kaszubski

Invited Trainer

C Plus

Vienna, Austria

Linda Kaszubski is Managing Partner at the C PLUS Unternehmensberatung GmbH in Vienna and is an invited Trainer at the SDN.

Birgit Mager

Service Design Master

KISD

Cologne, Germany

Birgit Mager is Co-Founder and President of the SDN, the leading non-profit organisation committed to global development and innovation within the practice of service design.

Carol Massá

Service Design Professional

Design Manager at AdventHealth Central Florida Division

Atlanta, United States

Carol Massá is a multi-disciplinary designer that has worked in different fields of design.

David Morgan

Invited Trainer

Knightmoves

Ghent, Belgium

David is a strategic design partner and coach at Knight Moves. He is an empathetic designer with a passion to learn about people, technology and systems.

Dr Mario P. Ascenção

Service Design Master

Haaga-Helia University

Helsinki, Finland

Quirky isn’t the only word used to describe Mário. He’s thoughtful, yet immensely engaging and affable Mozambique-born Portuguese.

Dr Vidya Priya Rao

Invited Trainer

Founder - Innovatus Marketers Touchpoint LLP, Author I Blogger I Coach I Design Consultant I Educator

Mumbai, India

Dr. Rao has 20+ years of experience. Blend leadership with teaching experience. Participants will think differently and face the challenge of change, disruption, with necessary adaptation

Marc Stickdorn

Service Design Master

More than Metrics

Innsbruck, Austria

Marc is Co-founder and CEO of ‘More than Metrics’, a growing company creating software for service design, such as ‘Smaply’ and ‘ExperienceFellow’.

Barbara Weber-Kainz

Service Design Master

C Plus

Vienna, Austria

Barbara Weber-Kainz is Managing Partner at the C PLUS Unternehmensberatung GmbH in Vienna and accredited Master Trainer of the Service Design Network.

Piotr Wojciechowski

Service Design Master

FUZERS

Lublin, Poland

Founder of FUZERS (2015), one of the first service design agencies in Poland. Piotr is also a co-founder Service Design Network Poland and accredited Service Design trainer.